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We will process, analyze and incorporate our cross-device map within your own systems to help you determine:

  • Relevance of our data to your particular user base (match rate)
  • Audience extension potential whereby additional devices can be matched to your user base (expansion rate)
  • Accuracy (precision and reach) of our device map
  • Behavior measures and modeling to illustrate how data will benefit your business
  • Technical and integration issues you may need to address for optimum use of cross-device data